Internet media company Yahoo! launched its Web service targeted at U.S. wireless subscribers. The new service promises to offer easy-to-use Web search interface for wireless handsets. Yahoo!'s Web search as well as its specialized local and image search functions will be offered by Sprint, Cingular Wireless and AT&T Wireless. (Source: Reuters)
have you ever tried to do a search on the web via a phone? especially a spring phone (although AT&T is pretty horrendous too). Its ridiculous - since most web pages are not designed for a phone-based interface, it's almost impossible to find the exact pieces of information you need on a page because the screen only shows little parts of it. Curiously enough, Yahoo is offering these services with companies whose data-plans are some of the more expensive on the market.
It's not surprising though to see At&t and Cingular in the list together. Yesterday FCC approved the merger (finally, that took a while). Let the age of media and ICT super-mergers begin... the marketplace is going to be interesting for the next few years and then it will resemble that of the cable TV and baby bells - almost entirely geographically based. The wild card though, is geographical baselessness of the phone itself.
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