18 July, 2004

AOL, Yahoo and MSN Link to Offer Instant Messaging to Businesses

According to a Washington Post report, America Online Inc., Microsoft Corp. and Yahoo plan to link instant messaging services for use in the workplace. Use of instant messaging has doubled in the past year, with more than 2 billion messages sent and received over the America Online network daily, according to a report by company officials. The new services that will be offered are electronic recording and saving of instant messages, secure communications guarantee and ability to store and receive instant messages. (Source: Washington Post) "

Wow... with all the fights in the recent years against inter-operability, this step is really cool. What I am curious about, is how companies will manage the IM policy... before locking people into one IM providor (usually MSN) allowed them to be able to curb personal use. IM hasn't been something welcome in many businesses as a tool, and I am curious what is the marketing model for the new service. hmmm..

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